Relationships beyond a single post
By shifting from one-off transactions to long-term strategic partnerships, we ensure consistent brand resonance and measurable growth.
Tap a campaign to go inside
Project CPT
Paki Lawu is running 1 485 km from Johannesburg to Cape Town to raise awareness and funds for prostate cancer, and every day of it is being filmed.
- 1 485
- kilometres on foot
- 29
- days, with no rest day
- 4–5M
- campaign impressions projected
Disney+
An extensive year-long collaboration focused on sustained brand awareness and subscriber retention. We managed consistent content cycles and high-level strategy to keep the platform at the forefront of the South African streaming market.
- 340%
- increase in sign-ups
- 500K+
- reach
- 12%
- conversion rate
Ocean Basket
A rapid, high-intensity sprint designed for immediate seasonal impact and foot-traffic conversion.
- 180K
- new followers
- 25%
- increase in foot traffic
- 3M+
- impressions
Clover Tropika
Summer-forward creator content celebrating Clover Tropika with vibrant, scroll-stopping storytelling.
- Campaign reel
- Creator-led UGC
- Brand awareness
TapTap Send
A strategic half-year campaign focused on trust-building and user acquisition.
- 1M
- app downloads
Campus Central
A year-long residency focused on the student and youth demographic.
- 3
- buildings at full residency
- 500+
- qualified leads
- 2M+
- student reach
The European Union
A specialised, high-stakes campaign focused on specific institutional objectives, which required precise messaging and professional reporting standards.
- 4M+
- people reached
Garnier
High-reach beauty and skincare influencer campaigns that connected the brand with authentic voices in the South African market.
- 2.5M+
- impressions
- 150+
- creator partnerships
- 4.8%
- engagement rate
Zaio
Driving enrolment and visibility for an EdTech platform targeting students and professionals.
- 200%
- increase in enrolments
- 1M+
- student reach
- 50+
- micro-influencers
The numbers
Agency record
- 50+campaigns delivered
- 2.5M+impressions generated
- 20brand partners
Paki Lawu, creator and face of Lawu
- 154.6KTikTok followers
- 13.8MTikTok likes
- 334K+followers across all platforms
TikTok figures as at 6 November 2026. @pakilawu_ on TikTok (opens TikTok)
Every brand partner
- Disney+ Entertainment
- Ocean Basket Food & hospitality
- Clover Tropika Food & beverage
- TapTap Send Finance
- Campus Central Student housing
- The European Union Institutional
- Garnier Beauty & skincare
- Zaio EdTech
- CeraVe Beauty & skincare
- Naked Beauty & skincare
- Universal Music Group Entertainment
- Milo Food & beverage
- Checkers Sixty60 Retail & grocery
- Mr Price Retail
- WesBank Finance
- PayShap Finance
- Kena Health Health & wellness
- Emeris Lifestyle
- Thooto Technology
- Let’s Stop Social impact